PhonePe Introduces Indus Appstore to Take on Apple and Google
Feb 22, 2024
The Indus Appstore, a locally developed Android marketplace ready to take on the dominance of international behemoths like Google Play and the Apple App Store, was launched by PhonePe in a ground-breaking move. With an impressive collection of more than 2 lakh apps in 45 categories, the platform seeks to transform the way Indian users interact with apps. Now let’s explore the main characteristics and calculated moves that make the Indus Appstore unique.